The following is a list of links to online courses you might consider while preparing to run your GOMAC campaign:
Courses from Google:
- Introductory fundamentals to digital marketing “Google Digital Workshop” (EU) or Digital Garage (non-EU).
- Digital Analytics courses: Google Analytics Academy – you might start with Google Analytics for Beginners course.
- Data visualization and reporting tool: Introduction to Google Data Studio
- Digital Marketing courses: Google Skillshop – you might start with Google Ads Search Certification
For social media you might consider to start with:
- Facebook free courses: All Courses
- LinkedIn: LinkedIn Marketing Success Hub, Business Solutions or Higher Education