by Drin Loxha | Feb 27, 2018
To be eligible for the GOMAC judging process, student teams must follow these guidelines: Submit Pre-campaign decks (using Google Slides) at least 24 hours before the start of campaign (start date based on the first impressions). Pre-campaign decks are limited to a...
by Drin Loxha | Feb 27, 2018
At the preliminary level, professors evaluate their teams using their own criteria, in addition to the official judging rubric, to nominate those for official GOMAC...
by Drin Loxha | Feb 27, 2018
Not all participating GOMAC teams are listed in the GOMAC Ranking table. To be in the GOMAC Ranking table, your professor must put your team forward to the Nominee category. Professors are restricted in the number of teams they may nominate for further GOMAC...
by Drin Loxha | Feb 27, 2018
While conversion measurement is not a required GOMAC component, successful campaigns often hinge on optimizing the cost per conversion. When possible, every digital campaigns should endeavor to track goals.
by Drin Loxha | Feb 27, 2018
Absolutely! Campaigns can use any additional digital marketing platforms/channels (e.g. social media like Facebook, Twitter) to enhance their campaigns and achieve their clients’ goals. Teams must, however, spend a minimum of $25USD on Google...
